Citation vs Complys: consultancy bundle, or self-service compliance platform?
Honest comparison of Citation (Atlas) and Complys for UK construction. Consultancy-bundled vs self-service. Pricing, contract length, AI generation, and which fits your team. Reviewed May 2026.
- You want self-service software, not a consultancy relationship with an advisor on retainer
- You want flat monthly pricing without a 3-7 year contract commitment
- You want AI-generated, site-specific RAMS instead of a template library you fill in
- You want vehicle daily checks, asset registers, quotes, invoices and CRM in the same tool as your RAMS
- You want a 90-day free trial with no card to evaluate before paying
- Your firm is under 30 people and you do not need an advisor on speed dial
- You want a phone you can call to speak to an IOSH or IIRSM qualified consultant for case-by-case advice
- You want SSIP accreditation built into your H&S package (Citation includes SMAS Worksafe)
- You want HR and Employment Law support bundled with H&S in one provider
- You are comfortable with multi-year contracts (3-7 years per their pricing page) in exchange for advisor relationships
- You want partner status with trade associations like Build UK, Scaffolding Association, Confederation of Roofing Contractors
- You have 100+ employees and per-employee pricing is competitive at scale
Complys is software-first. Citation is consultancy-first.
Citation's Atlas software is one part of a much bigger consultancy product - you are paying for advisor time, SSIP accreditation pathways, multi-year support contracts. Complys is the opposite: software-first, self-service, no advisor on retainer. Here is what is in Complys that you would otherwise pay a consultancy to do or buy separately:
Describe the project, Complys writes the RAMS. Network Rail, NHS, MOD or generic cover sheets auto-proposed. CDM 2015, NASC TG20, HSE-compliant by default. No advisor needed for routine documents.
Upload a subcontractor's RAMS, Complys gives you a PASS / FAIL / BORDERLINE verdict with specific feedback. The check a consultant would do, automated and instant.
Request compliance from subbies, they upload once, you get a clean shareable profile. Replaces email chains and spreadsheets.
CSCS, IPAF, PASMA, working at height - tracked with expiry alerts. Build a training matrix to see who needs which course next.
PAT testing, LOLER, PUWER inspections all tracked digitally. Workers scan a QR sticker, complete the check on their phone, defects auto-created and assigned.
QR-scanned daily checks with mandatory odometer photos and photo evidence on failed items. Roadworthiness updated automatically.
Run your sales process from the same tool as your compliance. Citation does not include quote/invoice tools - they are an H&S provider, not a business operations platform.
AI-assisted tender writing helps you win more work. Grants finder surfaces UK construction-relevant funding opportunities.
Feature-by-feature comparison
Public profile & marketing
| Feature | Complys | Citation |
|---|---|---|
Public verified profile / mini-site A public-facing profile page customers can find via Google. Lists your services, accreditations, recent projects, photos and areas covered. | Available Live at complys.co.uk/c/your-business. Indexed by Google, ranks for local trade searches. AI-assisted setup in under 10 minutes. | Not available No public-facing profile feature - their software is internal-only. |
Verified contractor badge An embeddable HTML badge that contractors paste on their own website, certifying their Complys verification. Customers can click it to view your profile. | Available Light and dark variants available. One-click copy-paste HTML snippet. Help guides for Squarespace, Wix, WordPress, Gmail and more. | Not available Not offered. |
Auto-verified email signature Every outbound email you send through the platform automatically includes a verified-by-Complys badge linking to your profile. Customers, suppliers and main contractors see your credentials are independently verified. | Available Auto-appended to quotes, intros, RAMS bundles, compliance requests - everything. Opt-out available. Defaults to on for maximum trust signal. | Not available Not offered. |
Core RAMS features
| Feature | Complys | Citation |
|---|---|---|
AI-generated RAMS from a natural language brief Describe the project, get a site-specific RAMS in minutes | Available Full AI RAMS builder with construction-specific questioning flow | Partial Citation Atlas has a 'risk assessment tool' that builds an assessment 'in seconds' but it is a guided template builder, not natural-language AI generation per their marketing |
Trade template library Pre-built RAMS templates per trade | Available 22+ master trade packs covering scaffolding, electrical, gas, decorating, demolition, groundworks | Available Hundreds of built-in RAs and method statement templates per their site |
Network Rail compliant cover sheets Auto-generated cover sheets for infrastructure submissions | Available AI proposes Network Rail / NHS / MOD cover sheets with smart field auto-fill | Not available Not advertised - Atlas is general H&S not Network-Rail-specific |
Customisable risk matrix Pick your own scoring grid | Available | Available Per Atlas marketing materials |
Compliance workflows
| Feature | Complys | Citation |
|---|---|---|
Subcontractor RAMS adequacy review Upload a subbie's RAMS, get an adequacy verdict | Available PASS / FAIL / BORDERLINE verdict with specific feedback - automated alternative to paying a consultant to review | Partial You can call your Citation advisor and ask them to review a subbie's RAMS as part of your support package - this is the 'consultancy' part of their offer, not automated in the software |
Compliance request workflow Principal contractor requests compliance from subbies | Available Free Compliance Sharer tier for any company - viral B2B workflow | Not available Not part of Atlas - Citation is single-organisation focused |
Worker compliance passports + certificate tracking Track CSCS, IPAF, PASMA etc with expiry alerts | Available | Available Atlas tracks training records and equipment certifications |
Public worker directory + verified badges Marketing surface for compliant tradespeople | Available Free directory listing on Compliance Share tier | Not available Not part of Atlas - internal records only |
Asset register + daily QR-scan checks PAT testing, LOLER, PUWER inspections via QR scan | Available Assets tracked, QR stickers generated, daily checks on phones with photo evidence | Partial Atlas has equipment and incident logs but not the QR-scan-on-phone workflow per their marketing |
Vehicle daily walkaround checks QR-scanned daily vehicle checks | Available QR sticker per vehicle, mileage photo required, photo evidence on failed items | Not available Not advertised in Atlas |
Defect tracking + auto-creation Failed checks automatically create trackable defects | Available | Partial Atlas has incident logs but defect auto-creation from check failures is not advertised |
Incident and accident reporting (RIDDOR) Log accidents and incidents with audit trail | Coming Q3 2026 On the roadmap - currently defects from checks cover most use cases | Available Quick incident reporting is a headline Atlas feature |
Toolbox talks library Pre-written toolbox talks ready to use | Coming Q4 2026 On the roadmap | Partial Citation provides H&S templates but toolbox talks specifically are not a headline Atlas feature - other UK competitors (constructionps.co.uk) make this a flagship |
Quotes and invoicing Send quotes, convert to invoices | Available Full quote and invoice system | Not available Citation is an H&S provider not a business operations platform |
Built-in CRM Customer database with trade categorisation | Available | Not available |
Consortium tendering Multi-firm joint tender submissions | Available Dedicated consortium tendering workflow | Not available |
Introduce / referral system Structured word-of-mouth growth | Available | Not available |
AI features
| Feature | Complys | Citation |
|---|---|---|
AI RAMS generation from natural language Describe project, get RAMS - not template-fill | Available | Not available Atlas is template + risk assessment builder, not natural-language AI |
AI subcontractor RAMS review Automated verdict on subbie RAMS adequacy | Available | Not available Citation offers this via human advisor, not automated |
AI tender response writing AI-assisted competitive bid writing | Available Credits-based on contractor tiers | Not available |
AI grants finder AI surfaces UK construction grant opportunities | Available | Not available |
Pricing & plans
| Feature | Complys | Citation |
|---|---|---|
Pricing structure How the cost is calculated | Available Flat tier pricing per company - everyone on the team uses it, no per-seat fees | Not available Per-employee per-month, with significant ranges (GBP 6.35 to GBP 32.80 per employee per month based on company size, per their pricing page) |
Contract length How long you commit for | Available Monthly or annual, cancel anytime | Not available Multi-year contracts (3-7 years per their public pricing page) |
Free trial Try before paying | Available 90-day free trial, no card required, keep your documents at the end | Not available Citation is sales-led - book a demo, get a custom quote |
Free forever tier Genuinely free option | Available Compliance Sharer (companies) + Contractor Free (principal contractors) | Not available |
Pricing transparency Headline price visible on website | Available | Partial Citation publishes per-employee starting price (GBP 7.90 / month entry) but full pricing requires a sales call |
Support & setup
| Feature | Complys | Citation |
|---|---|---|
1-1 telephone advice from H&S consultants Phone an advisor for case-by-case help | By design Complys is self-service software, not an advisory service. For ad-hoc consultancy, customers retain their own H&S consultant separately. Complys customer support is email-based. | Available 1-1 advice from IOSH and IIRSM qualified consultants, 9am-5pm Mon-Fri, included in all packages |
SSIP accreditation pathway (SMAS Worksafe) Built-in route to SSIP-recognised accreditation | By design Complys helps you produce the documents you need for SSIP/CHAS/SMAS but does not sell the accreditation itself - customers buy directly from CHAS, SMAS or Acclaim and use Complys docs to support the application | Available Citation includes SMAS Worksafe as a bundled SSIP-recognised accreditation per their construction page |
HR / Employment Law bundle HR support bundled with H&S | Not available Complys is H&S/compliance only - not HR/employment law | Available Citation HR & Employment Law Toolkit available as a separate or bundled product |
Trade association partnerships Partner status with industry bodies | By design Complys partners with trade-specific compliance schemes via the directory + verified badge system, not via association sponsorships | Available Build UK, Scaffolding Association, Confederation of Roofing Contractors, Glass & Glazing Federation per their construction page |
UK-built and UK-focused | Available Built by a working UK scaffolder for UK contractors | Available 30+ years UK industry experience, 50,000+ UK clients |
Pricing comparison
Tiered by role and team size with flat monthly pricing. Free forever tiers (Compliance Sharer + Contractor Free). Share GBP 15/mo. Pro GBP 30/mo. Growth Plus, Diamond and larger tiers as you scale. All tiers include everyone on the team - no per-seat fees. 90-day free trial on any paid tier with no card.
See full Complys pricing →Per-employee per-month pricing on multi-year contracts (3-7 years per their public pricing page). Health & Safety Toolkit from GBP 7.90 per employee per month. Full Health & Safety support packages start at GBP 6.35 per employee per month for 96-100 staff, scaling up to GBP 32.80 per employee per month for 1-5 staff. Quotes are sales-led - book a demo for a tailored figure.
Citation pricing (external) →Frequently asked questions
Is Citation cheaper than Complys?
It depends on team size. For a 1-5 person firm, Citation's Workplace Expert package is approximately GBP 32.80 per employee per month = GBP 164/month for 5 staff. Complys Pro is GBP 30/mo flat regardless of headcount. For a 100-employee firm, Citation at GBP 6.35 per employee per month works out to GBP 635/month - Complys Diamond tier is GBP 199/mo flat. Complys is structurally cheaper as the team grows. The crossover point depends on which Citation tier you choose and how many staff you have. Note Citation contracts are multi-year (3-7 years), Complys is monthly or annual cancel-anytime.
What is the difference between Citation and Complys conceptually?
Citation is a consultancy that gives you software. Complys is software that you use yourself. With Citation you get an advisor on retainer, SSIP accreditation bundled, HR/employment law support available, and Atlas software as one component. With Complys you get a self-service compliance + operations platform with AI-generated RAMS, asset and vehicle checks, quotes, invoices and CRM - but no advisor on speed dial. If you want the human consultancy relationship, Citation. If you want fast self-service software, Complys.
Does Complys offer SSIP accreditation like SMAS Worksafe?
No - Complys does not sell SSIP accreditation. We help you produce the documents you need to apply for SSIP, CHAS, SMAS Worksafe, Acclaim, ConstructionLine, and similar. You then submit your application to the accrediting body directly. Citation bundles SMAS Worksafe accreditation into their construction package which is a real advantage if accreditation is a procurement requirement on your jobs and you want one provider handling it.
Can I call someone for advice with Complys like I can with Citation?
Not in the same way. Complys customer support is email-based and primarily for software issues, not H&S consultancy. Citation includes 1-1 telephone advice from IOSH and IIRSM qualified consultants Mon-Fri 9-5 as part of every package - that is a core part of what you pay for. If you need that kind of human consultancy access, Citation is the right call. If you have an in-house H&S manager or a separate consultant on retainer, Complys focuses on giving you better software for less money.
What is the contract commitment with each?
Complys is monthly or annual, cancel anytime. Citation publishes 3-to-7-year contract terms on their pricing page. The Citation discount tiers assume a 7-year term. If you want to try a tool without long commitment, Complys 90-day free trial then monthly billing is a much lower-risk path. If you are confident in your H&S provider and want to lock in pricing for 5+ years, Citation's structure rewards that.
Does Citation have vehicle and asset daily checks like Complys?
Citation Atlas has equipment and incident logs but not the QR-scan workflow Complys built for daily vehicle walkarounds and asset checks. If your fleet management or asset compliance is currently on paper or in spreadsheets, Complys gives you a phone-based workflow with QR stickers, photo evidence on failed items, and automatic defect creation - none of which is advertised in Atlas.
Can Complys review subcontractor RAMS like a Citation advisor would?
Yes - automated. Upload the subbie's RAMS PDF, Complys gives you a PASS / FAIL / BORDERLINE verdict with specific feedback on what is missing or weak. This is the kind of review you would call a Citation advisor for - the difference is Complys does it instantly without you needing to wait for a callback. Citation's human review is more nuanced for genuinely tricky cases. Complys handles the routine 95% automatically.
I have Citation already - should I switch to Complys?
Honestly, not necessarily. If you value the Citation advisor relationship and SSIP accreditation, stay. Complys is the right pick for firms that want a software-first, lower-cost, AI-driven alternative without the consultancy bundle. Many small-to-mid firms could replace Citation with Complys + a separate H&S consultant on call when needed, and end up paying less overall - but it depends on how often you actually use the Citation advisor calls. If you call them weekly, you would miss that. If you call them quarterly, Complys plus an ad-hoc consultant is usually cheaper.
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